Data Protection and Privacy

Privacy & Data Protection Policy

Elite Lettings & Property Management Limited
elitelettingsandpropertymanagement.co.uk

1. Introduction

This Privacy Policy explains how Elite Lettings & Property Management Limited ("we", "us", "our") collects, uses, and protects your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data Controller

Elite Lettings & Property Management Limited is the data controller responsible for your personal data.

3. Information We Collect

  • Identity Data: name, title
  • Contact Data: address, email, telephone number
  • Financial Data: payment details where required
  • Transaction Data: services you have purchased
  • Technical Data: IP address, browser type, device info
  • Usage Data: how you interact with our website
  • Marketing Data: communication preferences

4. How We Collect Your Data

  • Direct interactions (forms, phone, email)
  • Automated technologies (cookies, analytics)
  • Third parties (referencing agencies, partners)

5. How We Use Your Data

  • To perform contracts and provide services
  • To manage payments and accounts
  • To communicate with you
  • To comply with legal obligations
  • To improve our website and services
  • To send marketing communications (with consent)

6. Legal Basis for Processing

  • Performance of a contract
  • Compliance with legal obligations
  • Legitimate interests
  • Consent (for marketing and cookies)

7. Marketing Communications

You will only receive marketing communications if you have opted in. You can unsubscribe at any time.

8. Data Sharing

We may share your data with:

  • Tenant referencing agencies
  • Maintenance contractors
  • Professional advisors (legal/accounting)
  • Regulators and authorities
  • IT and hosting providers

9. International Transfers

Where data is transferred outside the UK, we ensure appropriate safeguards are in place.

10. Data Retention

We retain personal data only as long as necessary, typically:

  • Customer records: up to 6 years (legal requirement)
  • Marketing data: until consent is withdrawn

11. Your Legal Rights

  • Right to access
  • Right to rectification
  • Right to erasure
  • Right to restrict processing
  • Right to data portability
  • Right to object
  • Right to withdraw consent

12. Data Security

We implement appropriate technical and organisational measures to protect your data.

13. Cookie Policy

What Are Cookies?

Cookies are small files stored on your device to improve functionality and user experience.

Types of Cookies We Use

  • Strictly Necessary: Essential for site operation
  • Analytics: Help us improve performance
  • Marketing: Used only with your consent

Managing Cookies

You can accept or reject cookies using our banner or browser settings.

Third-Party Cookies

We may use services such as Google Analytics which place cookies on your device.

14. Third-Party Links

We are not responsible for external websites linked from our site.

15. Complaints

You have the right to complain to the Information Commissioner's Office (ICO): www.ico.org.uk

16. Contact Us

Elite Lettings & Property Management Limited
Office 3, Shildon Business Centre, DL4 2RF
Phone: 01388 433640
Email: info@elitelettingsandpropertymanagement.co.uk

Last Updated: March 2026